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Net Revenue Retention

with the Metrics Brothers

Dave "CAC" Kellogg and Ray "Growth" Rike continue their discussion on the importance of measuring revenue retention. This week they cover Net Revenue Retention (NRR) - a top three B2B SaaS Metric. '


During this episode they cover many aspects of how to calculate and use Net Revenue Retention including:

  • Cohort method versus formula method

  • The impact of Usage-Based Pricing on the NRR calculation

  • NRR benchmarks using a Good, Better, Best framework

  • Ideas on how to optimize and increase NRR


In addition, Dave and Ray answer three audience submitted questions - fulfilling their goal to address the questions that the B2B SaaS industry has about everything SaaS!

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